Hordeum vulgare. That’s the Latin name for barley, but there’s nothing vulgar about it. In fact, it is a rather special malting barley we use. We have our own Barley Breeding Group, which works in close contact with our brewmasters.
The group selects the barley with the best traits and grows it in our research fields, using only traditional breeding methods, 100% free of genetic modifications. Considering that Carlsberg is made from 100% pure malt i.e. no adjuncts it could take some years before we breed the necessary amount of barley. Probably worth the effort.
Hops are our secret ingredient. Of course it is no secret that we use hops in our beer, but the types we use are prepared according to a secret recipe that’s exclusive to us. It’s called the Carlsberg Aroma Hop Extract and nobody but us at Carlsberg can use it. After all, there can only be one best beer in the world.
Yeast is at the heart of our history. In 1879, Carlsberg was the first brewery to produce a purified brewer’s yeast, the Saccharomyces Carlsbergensis. Since then we’ve been constantly working to improve our yeast’s taste and the stability of our beer. We do it by using a classic breeding method, which means it can take up to 20 trials and several years to obtain a new yeast strain that’s good enough for brewing
India Pale Ales were originally brewed to withstand long ocean voyages by increasing the quantity of hops and malt used in their Pale Ale predecessors. Our take on IPA pours pale orange with a balanced malt presence and finishes with a combination of grapefruit, pine, and tropical fruit notes from Pacific Northwest grown hops.
An American IPA with a bitter edge that will push your citrus tolerance to the brink and back; Elvis Juice is loaded with tart pithy grapefruit peel. This IPA has a caramel malt base, supporting a full frontal citrus overload – grapefruit peel piled on top of intense us aroma hops. Waves of crashing pine, orange and grapefruit round out this citrus infused IPA.
Malts: Cara, Extra Pale
Hops: Amarillo, Citra, Magnum, Mosaic, Simcoe
Rich and creamy. Distinctively black. Velvety in its finish. This iconic beer is defined by harmony. Sip after sip, sweet counters bitter as the malt arrives on cue to compliment a base of roasted barley. Just as the unmistakable white head sits flush atop the dark beer, so do the flavors counter and combine perfectly.
We love making cider, but we reckon there’s only one way to do it properly. That’s why we’re still taking inspiration from the historic methods we used when we started making cider back in 1935. That’s part of the Magners taste.
So in this way we use 17 varieties of apples, waiting until they drop before pressing and filtering them in the traditional way.
We take time to ferment the cider and even more time to let it mature, up to 2 years in fact, tasting it along the way.
Sure, there are faster ways of making cider, but then it wouldn’t be Magners.
Our flagship brand, Miller Lite, is the great tasting, less filling beer that defined the American light beer category in 1975. We deliver a clear, simple message to consumers: \Miller Lite is the better beer choice.\” What’s our proof?
1) Miller Lite is the original light beer.
2) Miller Lite has real beer taste because it’s never watered down.
3) Miller Lite is the only beer to win four gold awards in the World Beer Cup for best American-style light lager. (2006)
Welcome to a post Punk apocalyptic mother fucker of a pale ale.
A beer that spent its formative years Blitzkrieg bopping around India and the sub continent. Quintessential Empire with an anarchic twist.
God save the Queen and all who sail in her. Raising a Stiff Little Finger to IPAs that have come before and those it is yet to meet.
Turn up the volume Pay the man. Embrace the punked up, fucked up outlaw elite.
Never Mind the Bollocks this is the real shit.
Marris Otter Extra Pale.
Chinook, Simcoe, Ahtanum, Nelson Sauvin.
Smithwick’s is a clear beer with a rich ruby color and creamy head. Clean and delicate aroma with different individual notes: from the top fermentation by the Smithwick yeast come aromatic esters creating a fruity aroma. The Aroma Hops added late in the boil contribute clean fresh floral notes. Ale Malt contributes aroma hints of biscuit and caramel.
Refreshing and clean taste with a gentle balance of bitterness from the hops added early in the boil, sweet/malty notes from the ale malt, and hints of roast/coffee from the roasted barley.